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Data Analysis

Welcome

The purpose of this guide is to provide research support for your Management Simulation Course and other courses that require data analysis. Please use the menu on the left to find library subscription resources as well as freely available resources.

                                                          

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Visualization of data from DIGG website. [Photograph]. Retrieved from

Encyclopædia Britannica ImageQuest.

https://quest.eb.com/search/132_1371812/1/132_1371812/cite

 

 

Academic Writing

eBooks

Data Visualization for Dummies

Author: Diamond, Stephanie; Yuk, Mico; and more
Publisher: John Wiley & Sons, Incorporated
Publication Year: 2014
ISBN: 9781118502891, 9781118502938

 


 

Google Analytics

Author: Ledford, Jerri L.; Teixeira, Joe; and more
Publisher: John Wiley & Sons, Incorporated
Publication Year: 2009
ISBN: 9780470531280, 9780470874004

 


 

Info We Trust : How to Inspire the World with Data

Author: Andrews, R. J.;
Publisher: John Wiley & Sons, Incorporated
Publication Year: 2019
ISBN: 9781119483892, 9781119483915

 


 

Presenting Technical Data to a Non-Technical Audience

Author: Hopcraft, Francis;
Publisher: Momentum Press
Publication Year: 2019
ISBN: 9781949449327, 9781949449334

 


 

Statistical Thinking : Improving Business Performance

Author: Hoerl, Roger W.; Snee, Ronald D.; and more
Publisher: John Wiley & Sons, Incorporated
Publication Year: 2012
ISBN: 9781118094778, 9781118223383

 


 

Testing Statistical Assumptions in Research

Author: Verma, J. P.; Abdel-Salam, Abdel-Salam G.;
Publisher: John Wiley & Sons, Incorporated
Publication Year: 2019
ISBN: 9781119528418, 9781119528401

 


 

The Power of Data Storytelling

Author: Vora, Sejal;
Publisher: SAGE Publications
Publication Year: 2019
ISBN: 9789353282905, 9789353282929

 


 

Visual Analytics with Tableau

Author: Loth, Alexander;
Publisher: John Wiley & Sons, Incorporated
Publication Year: 2019
ISBN: 9781119560203, 9781119562030

Quick Tips

Time Series Data: Track observations over time

Categorical: Qualitative

Numerical (Quantitative)

Numerical data can be discrete (countable) or continuous (fractions)

When a dataset includes both cross-sectional and time series that is a panel dataset. 

Sabermetrics (Baseball Data) - narrow and deep rather than broad and shallow

All data can be classified as categorical or numerical

Cross-Sectional Data: dataset that consists of observations from different individual units (people, business, countries)