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Strategic Management of Technology

This LibGuide includes resources that supplement study of the MBA635 course concepts

About this Page

A database for company information provides information on a company's financials, products, and leadership structure.

A database for industry information will provide an overview of an industry that includes a market forecast as well as a list of top competitors.   If you are analyzing a company, it is often good to look at an industry report to see whether your company is better or worse than the industry average.   Please review the tutorial under each section for additional searching tips.

Databases for Company Information

            Search and access every full-text resource available through ProQuest’s entire collection of 175 different databases,

Databases for Industry Information

  • IBISWorld 

    Search by major industry area and explore key statistics, trends, financials, competitors, and external factors. Both US and global reports.

  • Plunkett's Research: Industry statistics 

    Industry profiles, statistics, data, and market research trend article

Digging Deeper into Proquest Central

If you are looking for specific information, you may have to try a number of databases and keyword search strategies.   It is best to jot down the keywords that you use so that you can use them in different combinations using the advanced search feature in various databases.

For example, you could try the following strategy using the advanced search in Proquest Central
 

"company X"

AND  management or leadership or CEO or culture